At CEO (Boardroom Media) we track over 1,000,000 startups and over 5,000,000 people who hold key positions in these companies. We use this directory of startups to highlight top employees, founders and board members we think deserve more appreciation than they are currently getting.
This list showcases the top Sydney based CEO’ operating in the Consumer space. If you think a CEO’ is missing from this list, feel free to contact our editor on [email protected]
The individuals on this list have been included because of exceptional performance in one of the following categories:
- Innovation – Operating as a key part in an extremely innovative business or startup.
- Growth – Operating as a key figure in the growth and upscale of a market leading business or startup.
- Management – Showing exceptional management skills.
- Societal impact – Putting their business on the map for their positive societal or environmental impact.
Our Data – We source our data from OSINT (open source intelligence) and public directories such as Crunchbase, SemRush and many more. The data from these sources should be treated with a degree of caution and verified yourself.
Chief Executive Officer of Bras N Things
George is a proven CEO and Board Director with a track record of achieving results via inspiring leadership, financial discipline and a strong focus on strategy, innovation, business partnerships and customer engagement. George is the Australian Government appointed Chairman of Wine Australia Corporation and sits on a number of advisory Boards across Media, Cosmetics and Agricultural sectors in Australia through his 3North advisory firm. He was the former Chief Executive Officer and Director of McWilliam’s Wines Group Ltd, the second largest privately owned wine business in Australia. As CEO of McWilliam’s Wines he delivered the largest EBIT in the history of the business during the most difficult trading environment seen in the wine industry. He also managed the global distribution network via E&J Gallo, the worlds biggest wine company based in the USA and understands the drivers of a global distribution business. George has extensive experience within the Liquor, FMCG and Medical sectors previously worked for large multi-nationals, Philips and Bristol Myers Squibb, within the finance and commercial disciplines. George is a Fellow Certified Practicing Accountant (FCPA), Chartered Secretary (ICSA) and a Fellow of the Institute of Company Directors Course (FAICD). George also holds a Bachelor of Business (Accounting/Business Law) degree from the University of Technology Sydney and has attended the General Managers Program (GMP) at Harvard Business School. George has the upmost integrity and freely gives up his time as a Council member of Ravenswood School for Girls and is an active member of the Young Presidents Organization (YPO) Sydney Chapter. Through George’s extensive experience he adds strategic value through understanding and implementation of corporate governance, strong financial skills, solid understanding of global distribution and manufacturing businesses, strategic planning, innovation in marketing, sales distribution and business culture.
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About Bras N Things: Bras N Things offers intimate apparel through its retail network.
CEO of CSIRO
Dr Larry Marshall is a Managing Director of Southern Cross Venture Partners, based in the Palo Alto office. Previously he has founded or co-founded 6 successful companies in the laser/optical, semiconductor, and medical sectors, all of which have created exit events for investors, including 2 IPOs. Most recently he was co-Chairman of Arasor, a developer and manufacturer of integrated optical and wireless solutions. Larry holds 20 patents protecting numerous commercial products. He received a prestigious Federation Fellowship, chaired Advanced Solid State Photonics, and has over 100 publications and presentations including many popular articles on what he calls “Business Engineering”. Larry was born in Sydney Australia, and received his BS Honors from Macquarie University (Sydney), and PhD from the Commonwealth Centre of Excellence.
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About CSIRO, Quantenna Communications: Commonwealth Scientific and Industrial Research Organization is a federal government agency for scientific research.
Founder & CEO of GoFar
Danny Adams is the Founder and CEO at GoFar. With his startup, GoFar, Danny won at Seedstars Sydney. Danny has 8 years experience with launching tech products at 3M. He was one of 2 Australians selected for NASA space camp in final and has a B.S. degree in Aerospace Engineering from UNSW, Australia. At GoFar, Danny is reponsible for making product – electrical engineering, product build.
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About GoFar: GoFar motivates drivers to cut car costs and safely.
CEO of Oneflare
Follow Billy Tucker:
About Oneflare: Oneflare is a new online startup that connects customers with home services providers.
CEO of Rockmelon
Follow Nicole Rogerson:
About Rockmelon: Rockmelon is reimagining the products and services available for children with autism and their families around the world.
Founder, CEO & Chair of Brighte
Katherine is the CEO and Founder of Brighte, a leading Australian fintech that provides a marketplace and on-the-spot finance for home energy improvements. Before starting Brighte, Katherine worked for 16 years in investment banking and financial services. Fourteen of those were at Macquarie Bank where she was a founding member of their Australian energy leasing business. Katherine also previously worked as an economist in the Commonwealth Government’s Department of Finance and as a policy analyst at the Federal Treasury. Katherine has been recognised as Fintech Leader of the Year 2018 (Finnie Awards, Australian Fintech Awards) and her business, Brighte, has also been widely recognised for its success. She holds a bachelor degrees in Japanese, and economics and management, and a masters of applied finance from Macquarie University. Katherine enjoys spending her free time at home in Sydney with her husband and their two boys. Their house has solar panels and a home battery.
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About Brighte: Brighte is a sustainable energy technology platform, offering sustainable energy financing solutions and energy for the home
Co-CEO, Co-Founder & Managing Director of InStitchu
Robin McGowan is Co-Founder & Directors at InStitchu.
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About InStitchu: InStitchu is an online tailoring service that offers eTailored suits and shirts delivered directly to your door via worldwide shipping.
CEO of Barefoot Power
Rick Hooper, an experienced Managing Director who has led operations for a variety of global enterprises with a passion for social enterprise, joined Barefoot Power as CEO in September 2011. Educated in Australia, Rick currently sits on the board of Acoustic3D. Prior to joining Barefoot Power, Rick joined Netherland’s based Philips Corporation. After building engineering and manufacturing expertise in lighting in Philips and subsequently in two major Australian companies, he took over the running and build up of the Philips Lighting business based in Thailand. Over the next seven years Rick and his team built and commissioned state-of-art factories and logistics operations and expanding both Asian and global markets. At the turn of the millennium, Rick left Philips to take up successive Managing Director roles in three companies based in Asia which developed, manufactured and distributed high technology products globally. This further exposed Rick to a range of consumer product manufacturing including electronic, LED and solar technologies in very high growth and complex businesses with a variety of funding and investor models. Rick has in-depth expertise across Consumer Mechanical Components, Supply Chain, FMCG, Consumer Electronics, Manufacturing, TQM, Six Sigma, Warehousing and Distribution which underpins his significant general management and business leadership experience and skills. Rick has also had a long association with social enterprise including President of the Thailand based entity of a Dutch charity providing support both financial and housing for under privileged regional high schools students in order for them to gain vocational school qualifications. More recently, Rick privately supported a Thai regional primary school financially to establish building infrastructure to support school growth and development goals.
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About Barefoot Power: Barefoot Power is a business that assists people in developing countries to access affordable renewable energy.
Co-founder & CEO of Glamazon
Follow Lauren Silvers:
About Glamazon: Glamazon is Australia’s first national real time marketplace for beauty appointments, at-home, or in-salon.
CEO of Plenti
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About Plenti: A more rewarding financial world. Helping everyone to make the right choices — about the choices that count
Chief Executive Officer of Love To Dream
Follow Susie Sugden:
About Love To Dream: Love To Dream is a domestic baby care brand focused on swaddles and sleepwear.
Eugene Holdenson Kimura
Co-founder & CEO of RagTagd
Eugene Holdenson Kimura is the co-founder and inventor of Ragtagd.
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About RagTagd: RagTagd is a service that provides ultra-simple RFID tags in kids’ school uniforms and sensor-equipped bins to schools.
CEO of Positly
In my day job I’m currently focused on my latest venture, Positly, which aims to dramatically improve the speed, quality and affordability of social science, product, and human subject research so that their vital work can yield the best results. I believe this is important because humans are at the core of most problems, from our individual mental health to how our society faces socio-political challenges right through to the individual decisions that new businesses need to make. I want to be part of enabling people to solve those problems better, to keep building a better world. My road to Positly and my other current projects have been littered with challenges along with many successes, adventures, and some clichés (from dropping out of high school to having an office in a garage and starting my first business at 8 years old). Along the way I’ve been part of the team that created Sendle, worked across the Australian Broadcasting Corporation (ABC), travelled the world, wrote some curious papers, represented my country on the water, cycled some very long commutes, contested my local seat for parliament, lived on less than $2 per day, organised several conferences, played music at bars, married my university sweetheart, became an uncle several times… and many more things I treasure. I certainly haven’t done it all, but it’s my goal to live life to the fullest while having a high positive social impact.
Follow Luke Freeman:
About Positly: Helps researcher to better conduct studies by providing online participant recruitment that’s fast, powerful, and affordable.
CEO & Co-Founder of UrbanYou
Founder at UrbanOutsource
Follow Noga Edelstein:
About UrbanYou: UrbanYou is Australia’s Leading Marketplace for On-demand Home Services!
CEO, Co-founder of Tapview
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About Tapview: Tapview offers frictionless content micropayments.
Managing Director, CEO & Founder of The Plastics Circle
Trish is the powerhouse that drives The Plastics Circle. Her vision for the world is one of peaceful abundance, achieved through global acceptance of circular economies – as a direct result of the powerful advocacy of The Plastics Circle. With a mantra of triple sustainability (People, Planet and Profit), Trish is a passionate champion of the UN’s 2030 Agenda, and its Sustainable Development Goals. An accomplished CEO across a diverse range of industries (legal; manufacturing; distribution; packaging) – and a proven business builder, Trish has significant experience and demonstrated strength in strategy, marketing, sustainability and determination. She holds a Bachelor of Business, a Masters in Commercial Law, another in Corporate Leadership, and is a qualified teacher.
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About The Plastics Circle: The Plastics Circle: SaaS business tools for ESG compliance, risk management and consumer delight..
Chief Executive Officer of CAP-XX
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About CAP-XX: CAP-XX develops, manufactures, and markets high power, high energy supercapacitors in thin, flat, prismatic packages.
CEO of Brambles
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About Brambles: Brambles is a supply-chain logistics company operating in more than 50 countries,
Founder, CEO/CTO of EpiTactix
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About EpiTactix: EpiTactix engages in the development of semiconductor devices and fabrication technologies.
CEO of Discgo Charger
Martin is a financial markets and securities specialist having held a number of senior roles within SFE and ASX as well as being heavily involved in their merger. He has significant experience in directing major change management programmes including business redesign, business/product strategy development/assessment, P&L analysis, mergers and acquisitions and infrastructure integration as well as business and product development. Currently the Director of Stockley-Smith & Associates, Martin provides consulting services for major financial market participants as well as start ups in wholesale and retail markets. Martin brings his extensive experience in new business start ups and large scale operations management to his role as CEO of PCS. He also holds an Executive Director position on the PCS Board.
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About Discgo Charger: The Discgo Charger allows customers to move about an establishment freely while recharging their phones.
Founder and CEO of Snappd
Follow Mitch Sweeney:
About Snappd: Snappd is the easiest and quickest way to buy and sell clothes, shoes and accessories from the comfort of your home.