At CEO (Boardroom Media) we track over 1,000,000 startups and over 5,000,000 people who hold key positions in these companies. We use this directory of startups to highlight top employees, founders and board members we think deserve more appreciation than they are currently getting.
This list showcases the top New York based CEO’ operating in the Toys space. If you think a CEO’ is missing from this list, feel free to contact our editor on [email protected].
The individuals on this list have been included because of exceptional performance in one of the following categories:
- Innovation – Operating as a key part in an extremely innovative business or startup.
- Growth – Operating as a key figure in the growth and upscale of a market leading business or startup.
- Management – Showing exceptional management skills.
- Societal impact – Putting their business on the map for their positive societal or environmental impact.
Our Data – We source our data from OSINT (open source intelligence) and public directories such as Crunchbase, SemRush and many more. The data from these sources should be treated with a degree of caution and verified yourself.
Neal Shenoy
Co-Founder & CEO of BEGiN
Neal Shenoy is Co-Founder and Chief Executive Officer at BEGiN. Neal manages BEGiN’s purpose and vision, sets its strategy and execution plan, recruits talent and manages strategic relationships with investors and partners. Neal has built a team with deep industry expertise across organizations such as Nickelodeon, PBS Kids, Scholastic, Barnes & Noble, Pearson and Mattel.He has helped guide BEGiN to be one of the largest, fastest growing and most promising platforms for early childhood literacy and language learning, earning recognition from the Aspen Institute, American Library Association, Education World and National Education Association. Neal is also a Co-Founder of SAAVN, the largest streaming service for South Asian music in the world, and a Founding Partner at [212]MEDIA, which builds consumer media ventures in fragmented markets alongside major media companies. Prior to [212]MEDIA, Neal was Co-Founder and President of Simile, a contextual advertising platform in media and publishing. With a B.S.F.S. in International Relations from the Edmund A. Walsh School of Foreign Service at Georgetown University Neal began his career as an Investment Banker in an upstart unit of Donaldson, Lufkin & Jenrette that advised media & telecom companies.
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About [212]Media, BEGiN, HOMER, Speakaboos: BEGiN is an award-winning company offering best-in-class solutions across digital, physical, and experiential learning to kids globally.
Paul Budnitz
Founder & CEO of Superplastic
PAUL BUDNITZ is an American entrepreneur, artist, designer, filmmaker, photographer, author, and database programmer. He has founded over a dozen companies including the world’s top animated celebrity & synthetic media brand Superplastic, art toy brand Kidrobot, luxury bicycle manufacturer Budnitz Bicycles, and Ello, the social network for creators. Budnitz’ designs appear in permanent collection of MoMA, and his films have won awards worldwide. He wrote backend software that runs most of his companies, is the author of four books, and lectures on creativity worldwide. Budnitz studied art Yale University and lives in Burlington, Vermont.
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About Budnitz Bicycles, Ello, Superplastic, Superplastic: Superplastic is a character-based product and entertainment company that creates limited edition art toys, apparel, games, and animation.
Alexandra Fine
Co-Founder and CEO of Dame Products
Alexandra Fine got her Masters in Clinical Psychology from Columbia University in 2011, focusing on her lifelong interest: sexuality. From volunteering with the Red Cross to hosting a sex talk radio show, she’s always pursued opportunities to learn more about sexual health. Her experience at other consumer packaged goods startups gave her the know-how to start her own company.
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About Dame Products: Dame Products is a sexual wellness brand with the purpose of making phenomenal sex toys.

Isaac Perlmutter
CEO of Marvel Entertainment
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About Marvel Entertainment: Marvel Entertainment is a character-based entertainment company engaged in licensing, publishing, toy making, and film production.

Steven A. Lebensfeld
CEO of Toymax International
CEO of Toymax International.
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About Toymax International: Creates, designs and develops innovative toys.
Will Haughey
CEO of Tegu
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About Tegu: Tegu is a vertically-integrated toy company that sells magnetic wooden toy blocks.
Emily Miller
Chief Executive Officer and Founder of OffLimits
Emily Elyse Miller is the Chief Executive Officer and Founder at OffLimits.
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About OffLimits: A cereal and culture brand breaking the rules, starting with breakfast.