At CEO (Boardroom Media) we track over 1,000,000 startups and over 5,000,000 people who hold key positions in these companies. We use this directory of startups to highlight top employees, founders and board members we think deserve more appreciation than they are currently getting.
This list showcases the top Canada based CEO’ operating in the Sales space. If you think a CEO’ is missing from this list, feel free to contact our editor on [email protected].
The individuals on this list have been included because of exceptional performance in one of the following categories:
- Innovation – Operating as a key part in an extremely innovative business or startup.
- Growth – Operating as a key figure in the growth and upscale of a market leading business or startup.
- Management – Showing exceptional management skills.
- Societal impact – Putting their business on the map for their positive societal or environmental impact.
Our Data – We source our data from OSINT (open source intelligence) and public directories such as Crunchbase, SemRush and many more. The data from these sources should be treated with a degree of caution and verified yourself.
Martin Basiri
Co-founder & CEO of ApplyBoard
Founder @ ApplyBoard, U.S. Patents, Serial Entreprenuer
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About ApplyBoard: ApplyBoard is an online platform for study abroad.
Jason Gamblen
Co-founder and Chief Executive Officer of Landslo
Jason is a serial entrepreneur with 6 years of founder experience – his last venture was called InnerSpace where he raised $5M in venture capital from Creative Destruction Lab, 500 Startups, MaRS IAF and BDC. He is a global leader in product and sales with a breadth of perspective when it comes to running a technology company, including UX, marketing, and finance. He has been active in the startup ecosystem in Silicon Valley and Toronto for the last 11 years and couldn’t be more thrilled to be innovating in this new asset class with the best talent globally. Jason was one of the first ten employees at Kobo and oversaw Global Ecommerce for Kobo after their $315 Million-exit to Rakuten.
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About Landslo: Landslo uses artificial intelligence to turn prospects and leads into sales-ready opportunities.
Steve Desjarlais
CEO/ Co-founder of Heyday AI
Steve Desjarlais is the CEO and co-founder of Hey Day. He has 17 years of experience in software development and 9 years of management experience. Steve is a former product director at Ubisoft.
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About Heyday AI: Heyday is the leading Conversational AI platform for retailers.
Peter Kalen
Founder & CEO of Flexiti
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About Flexiti: Flexiti is a Canadian fintech company.
Kris Hartvigsen
CEO and Co-Founder of Dooly
Kris Hartvigsen currently works as Chief Executive Officer and the Co-Founder of Dooly.
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About Dooly: Dooly is a sales enablement platform that collects information and insights essential to close business sales.
Joseph Fung
Co-Founder & CEO of Uvaro
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About Kiite, Uvaro: Uvaro is a career success platform. We’re on a mission to help the world’s professionals lead more fulfilling careers.

Zakir Hemraj
Co-Founder & CEO of Loopio
Zakir started his career as a software developer with Achievers (formerly I Love Rewards) when it was a tiny, bootstrapped business in 2006. He was there for nearly eight years, wearing multiple hats as the company expanded its North American presence. Being exposed to this rapid growth fuelled Zakir’s career. Aside from coding through the night, he also worked as a Sales Engineer and helped lead the expansion of Achievers into Boston and San Francisco. Before leaving to co-found Loopio in 2014, Zakir spent his last two years at Achievers as a Software Development Manager, where he focused on scaling process, technology, and culture. Zakir received a BSc in Computer Engineering from Queen’s University in 2006.
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About Loopio: Loopio’s RFP Response Software enables enterprises supercharge their process of responding to RFPs, RFIs, and Security Questionnaires
Bill Wilson
Co-Founder and CEO of SalesRight
A software engineer by trade, Bill has been building products and teams for over twenty years. With his intentions now set solely on SalesRight, he looks to create a software that all SaaS businesses can benefit from. Other than that, he’s an avid runner who you’ll see running to and from friend and family gatherings on a nightly basis.
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About SalesRight: SalesRight helps SaaS sales teams close deals faster through Interactive Live Quotes.
Jane Wang
CEO & Co-Founder of Optimity
Founder and CEO of Optimity. Proactive Health Evangelist; Data Science Nerd; Authentic Leader #Anomaly #WonderWoman #Pioneer
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About Optimity: Optimity is a mission-driven technology company that uses evidence-based behavioural science and gamification to improve population health.
Henry Bee
CEO and Co-Founder of CoPilot AI
CEO, Co-founder. Ex-Broadrige and quantitative finance firm CSS Analytics, spent 10 years building financial advisor products.
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About CoPilot AI, WealthBar: CoPilot AI is a SaaS company that uses A.I. and rich social data to connect businesses with customers in a whole new way.

Peter Fillmore
President & CEO of SmartFunnel
With a passion for revenue generation in B2B sales and marketing, Peter is SmartFunnel founder, works directly with customers, and leads the SmartFunnel team in planning of products, partnerships and professional services. His B2B sales and marketing began at IBM Data Processing division, and includes work with many smaller firms, an 18-year consulting practice, and over 80 published articles on revenue generation methods. His work in sales process design inspires SmartFunnel Webinars (see Learning tab) – describing techniques to generate a 40% increase in sales, and use leading indicators to enable forecast accuracy approaching 100%.
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About SmartFunnel: SmartFunnel is a company founded to help B2B sales managers, sales people and senior executives in businesses selling technical products.
Ahmet Yurekli
CEO & Co-Founder of TeamGram
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About TeamGram: Salestech for construction industry suppliers
Michael Carr
CEO of Amgine Technologies
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About Amgine Technologies, HelloGbye: Amgine is a digital automation platform for the managed business travel market.

Mudit Rawat
CEO of Urbery
CEO of Urbery Inc.
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About Urbery: Urbery is a Toroto based technology company that leverages the power of crowd sourcing to deliver groceries and alcohol in under 2 hours

David Griffin
CEO of Vortini
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About Vortini: Vortini is an analytics solution for sales forecasting and business insight.

David Bloom
CEO and Founder of Lurniture
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About Lurniture: Lurniture provides training, and improves the sales effectiveness of modern sales teams.

Nicholas Houghton
President & CEO of True North Gems
Mr. Houghton is an Accredited Gemologist and is President and Director at True North Gems Inc., with more than 30 years of international experience in the jewellery manufacturing and gemstone exploration industry. Mr. Houghton held senior management positions at both retail and wholesale gemstone companies before establishing his own operation 1994, Elan Diamonds. In 2000, he directed the merger of Elan Diamond and Canadian Diamond Cutters Ltd. to form Cadiam Investments LTD, becoming President and Director of the Vancouver-based polished gemstone marketing company. In 2004, Mr. Houghton joined True North Gems as Vice President Product Development and Marketing and Director, and was subsequently appointed as President in 2009. Mr. Houghton brings a wealth of expertise in marketing and professional design, and business skills focused on advanced project development and expansion, strategic operations management, and financing.
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About True North Gems: True North Gems is a public junior exploration company.

Dave Clements
CEO of Lasso
From the early 80’s, Dave’s work passion has been technology. Since the mid 90’s, it’s been all about leveraging software and the Internet to help frontline marketing, sales, and service teams achieve better results. Dave has great admiration for homebuilders, and is proud to serve each of our clients who have put their faith in us to deploy Lasso CRM on 1,000’s of projects and communities worldwide. Building long-term relationships with our clients and alliance partners, and having the opportunity to lead the team at Lasso has been the most fun and enjoyable endeavor of his career.
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About Lasso: Lasso has been on the cutting edge of CRM technology for new home marketing and sales.
Warren Patterson
CEO of OrderEase
From honing his skills in developing mass procurement management systems at Price Waterhouse Cooper, Warren believes that every problem has a solution. You just have to be creative enough to find it. He has guided LinkGreen from a niche market in Ontario to its multi-national presence today. A serial entrepreneur with 15 years’ experience in the Lawn & Garden Industry as owner of Barrie’s Garden Centre, Warren provides the company with an invaluable industry network. He currently holds the capacity of Vice President on the Horticultural Trades Association of Ontario.
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About OrderEase: OrderEase’s highly scalable wholesale ordering solution interconnects and automates wholesale ordering for industries.
Thyagi DeLanerolle
CEO & CoFounder of BizXPro Inc.
Thyagi DeLanerolle is the CEO & CoFounder at BizXPro Inc..
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About BizXPro Inc.: Automated procurement tool helps SMBs choose from top-rated IT & development firms, at no cost, while offering qualified leadgen

Matthew Cook
CEO of Saleshub
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About Saleshub: SalesHub is one of North America’s top inbound sales and marketing agencies.
Eliot Burdett
CEO / Founder of Peak Sales Recruiting
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About Peak Sales Recruiting: Peak Sales Recruiting provides B2B sales recruiting services for companies that need to quickly and confidently recruit sales managers.

Michael Whitehead
CEO of 1CRM Corp.
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About 1CRM Corp.: 1CRM strives to equip business owners with the tools they need to manage their customer relationships and business from anywhere at anytime.

Andrews Moses
Founder and CEO of CloudChoice Inc
SaaS consultant with a decade of experience. Early member at Freshdesk and founder at CloudChoice.ca
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About CloudChoice Inc: CloudChoice specializes in solving business problems through customized SaaS solutions
Thomas Accardo
CEO, Co-Founder of BrokerLift Inc.
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About BrokerLift Inc.: BrokerLift provides a turn key eCommerce platform for insurance brokers to instantly enable online sales and service to their customers.

David Johnston
President & CEO of Surgesoft
David Johnston is a President & CEO at Surgesoft.
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About Surgesoft: Surgesoft’s vision is to be the industry-leading provider of sales compensation solutions and outsourced management.
Joanna Killen
Chief Executive Officer of Momentum Canada
Founder and CEO, Joanna Killen is a lifetime entrepreneur with a passion for client service and coaching others to reach their goals. Energetic and thoughtful, Joanna leverages a background in sales, marketing and economic development to serve clients. At 19 years old, she received funding for her first business – and she hasn’t stopped since. She’s held positions in sales and marketing for a number of years and has extensive experience working with diverse entrepreneurs. She’s worked with organizations like Enterprise Saint John, the Atlantic Canada Opportunities Agency, Venn, Pond Deshpande Centre, Opportunities New Brunswick and Canadian Business Development Corporation. Joanna knows the entrepreneurship scene inside out, upside down and backwards. Get in touch with her and maybe she’ll give you the tour.
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About Momentum Canada: Momentum Canada provides the roadmap to help entrepreneurs grow their business and ideas.

Kevin Tram
CEO and Founder of Kontinuum Acquisitions
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About Kontinuum Acquisitions: Kontinuum Acquisitions is an award winning sales and marketing firm based in Longueuil, Qc focused on growth and leadership development.