At CEO (Boardroom Media) we track over 1,000,000 startups and over 5,000,000 people who hold key positions in these companies. We use this directory of startups to highlight top employees, founders and board members we think deserve more appreciation than they are currently getting.
This list showcases the top Brazil based CEO’ operating in the Service Industry space. If you think a CEO’ is missing from this list, feel free to contact our editor on [email protected].
The individuals on this list have been included because of exceptional performance in one of the following categories:
- Innovation – Operating as a key part in an extremely innovative business or startup.
- Growth – Operating as a key figure in the growth and upscale of a market leading business or startup.
- Management – Showing exceptional management skills.
- Societal impact – Putting their business on the map for their positive societal or environmental impact.
Our Data – We source our data from OSINT (open source intelligence) and public directories such as Crunchbase, SemRush and many more. The data from these sources should be treated with a degree of caution and verified yourself.
Tie Lima
Co-Founder and CEO of enjoei
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About enjoei: Enjoei provides eCommerce web solutions through mobile apps.

Ricardo Fiuza
President and CEO at Assurant Solutions, Brazil of Assurant
Ricardo Fiúza brings nearly 18 years of experience in the financial services and consumer finance sector to his appointment in Brazil. In January of 2008, Mr. Fuiza was hired as general director for Assurant Solutions in Brazil, and was appointed to his current position as president and CEO a year later. Prior to joining Assurant Solutions, Mr. Fuiza held senior management positions with Citibank and CitiFinancial in both Brazil and the United States. He managed the startup of CitiFinancial Brazil and served as its general manager between 2002 and 2006. Mr. Fuiza’s education includes a bachelor’s degree in civil engineering, a masters in marketing and a masters in business administration. He is currently completing requirements for an Executive MBA from Washington University. Mr. Fuiza resides in Brazil with his wife and three daughters.
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About Assurant: Assurant provides specialty protection products and related services to safeguard against risks.

Marcelo França
CEO & Founder of Celcoin
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About Celcoin: Celcoin- pionner and the biggest Open Finance Platform in Brazil
Fabricio Sucupira
Co-Founder and Chief Executive Officer of Lavemcasa
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About Lavemcasa: Brazil-based company that offers laundry and dry-cleaning services on a subscription basis and on demand through partnerships using an app

Andy Bookas
CEO of iQuilibrio
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About iQuilibrio: iQuilibrio is a marketplace for live online health and well-being advice.
Rafael Rodeiro
CEO & Founder of Ribon
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About Ribon: Ribon connects big donors to everyday givers to contribute to social projects, by increasing donations up to 60% together!
Miguel Andorffy
CEO and Founder of Me Salva!
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About Me Salva!: Me Salva! is an educational platform focused on high-performance didactic content for students.

Leandro Alvares da Costa
Founder & CEO of Lobby Tech
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About Lobby Tech: Lobby Tech provides personalized welcome kits for employees and customers.
Henrique Ferreira
CEO, Co-founder of Flowup
Henrique Ferreira is the Co-Founder of Flowup, attended UCD Michael Smurfit Graduate Business School.
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About Flowup: Flowup provides management solutions for project-based organizations.
Alyson Tabosa
CEO and Founder of CoteAqui
Alyson Tabosa is the founder and CEO of CoteAqui, a portal of online negotiations between builders and suppliers of construction material.
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About CoteAqui: CoteAqui is an online marketplace for buying and selling construction materials.
Maurício Correa
CEO of EZ Commerce
With technical DNA, he participated in all processes, from conception of the idea to the execution of the first lines of code of the software in its embryonic phase. With more than 8 years of experience in e-commerce, he has already taught courses on e-commerce and actively participates in the circuíto of the sector in Brazil . Nowadays it acts strongly in the area of business and relationship with the market, aiming to bring new opportunities to the company and to take the solutions and products to the market.
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About EZ Commerce: EZ Commerce operates an enterprise e-commerce platform for retailers.

Tiago Maciel
Co-Founder & CEO of Beta Educação
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About Beta Educação: We provide the best services of online training in safety at work and later on also other areas of knowledge.

Tiago Maciel
Co-Founder & CEO of Beta Educação
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About Beta Educação: We provide the best services of online training in safety at work and later on also other areas of knowledge.
Mauricio Baldassare
Co-Founder & CEO of Kimeltu
Mauricio Baldassare is a Co-Founder & CEO at Kimeltu.
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About Kimeltu: Kimeltu is a web platform that allows educators to measure student progress through standardized tests.
Mauricio Baldassare
Co-Founder & CEO of Kimeltu
Mauricio Baldassare is a Co-Founder & CEO at Kimeltu.
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About Kimeltu: Kimeltu is a web platform that allows educators to measure student progress through standardized tests.