Boardroom Media (CEO News)
At CEO (Boardroom Media) we track over 1,000,000 startups and over 5,000,000 people who hold key positions in these companies. We use this directory of startups to highlight top employees, founders and board members we think deserve more appreciation than they are currently getting.
This list showcases the top Beijing based CEO’ operating in the Advertising space. If you think a CEO’ is missing from this list, feel free to contact our editor on [email protected].
The individuals on this list have been included because of exceptional performance in one of the following categories:
- Innovation – Operating as a key part in an extremely innovative business or startup.
- Growth – Operating as a key figure in the growth and upscale of a market leading business or startup.
- Management – Showing exceptional management skills.
- Societal impact – Putting their business on the map for their positive societal or environmental impact.
Our Data – We source our data from OSINT (open source intelligence) and public directories such as Crunchbase, SemRush and many more. The data from these sources should be treated with a degree of caution and verified yourself.
Roy Zhou
CEO of Yoyi Digital
An MBA graduate of University of California, Berkeley’s prestigious Haas School of Business, Roy Zhou has been a major player in China’s digital advertising field for a decade and has played a key role in the development and adoption of programmatic in the market. He is a driving force in the push to create a more open digital landscape in China, and a firm believer in the power of big data to make sense of the fragmented media situation. Despite describing himself as “a typical tech guy”, those around him hail him as a strategic visionary. Zhou joined Yoyi as president in 2011, taking up the role of CEO the following year. He led the company to launch China’s first DSP that supported real-time buying in 2012, then in 2013 introduced the concept of multiscreen programmatic buying to the country. Founded in 2007, Yoyi aims to deliver the most effective data-driven digital advertising and empower its customers to reach their desired audiences at scale. The company is based in Beijing with regional centres in Shanghai and Guangzhou, with 500 employees. Prior to Yoyi, Zhou spent six years at Google, developing the internet giant’s advertising partnerships in Asia-Pacific and Japan out of Beijing. In three short years he quadrupled sales for Google’s AdSense in the region and extended its coverage to 80 per cent of internet users. He achieved this dramatic growth by observing the different nature of internet usage in the region: while it was largely information-based in the US, Chinese users were significantly more entertainment-centric. Zhou expanded AdSense services into video and gaming websites, and immediately saw a huge jump in partner signups. Before heading to the US for his MBA, Zhou spent four years as regional manager, North Asia, for 3Com, and three years as business development manager at Sun Microsystems.
Follow Roy Zhou:
About Yoyi Digital: Yoyi Digital is a multi-screen programmatic buying platform for targeted online advertising and marketing solutions.
Jinbo Yao
President, Founder & CEO of 58.com
Jinbo Yao is the President, Founder and CEO at 58.com.
Follow Jinbo Yao:
About 58 Daojia, 58.com: 58.com is a classified advertisements website serving local merchants and consumers in China.
Oscar Zhao
Co-founder, Chairman, and CEO of Blue Focus PR Consulting
Co-founder, Chairman, and CEO at Blue Focus PR Consulting.
Follow Oscar Zhao:
About Blue Focus PR Consulting: Blue Focus PR Consulting is a Chinese professional organization providing public relations services.
Zhang Mo
Founder and CEO of Yi+
As CEO and Founder of Yi+, she has expanded the company from a start-up to one of China’s leading AI computer vision “Unicorns”. With her veteran Internet technology background that studied at Peking University and Nanyang Technological Univeristy and work for Huawei, Microsoft, and IBM, Mo founded the Yi+ AI, a world’s leading computer vision engine provider in June 2014.
Follow Zhang Mo:
About Yi+: Yi+ is a Chinese artificial intelligence start-up developing machine vision technology for content marketing.
Dike Hou
Co-Founder, Global Mobile Division CEO and President of Panshi
2000 entered the Internet industry, is the earliest first group of individual webmasters, in 2003 created China’s largest website advertising alliance – Yitian Alliance, served as general manager, and thus helped Taobao defeat Ebay. He is currently responsible for the daily operation and management of Panshi Global Mobile Division.
Follow Dike Hou:
About Panshi: Panshi is an online and mobile advertising firm that offers online advertising services to small and medium enterprises.
Grace Huang
Founder & CEO of iPinYou
Grace Huang, founder and CEO of IPINYOU, takes full charge of the strategic planning and operational management of IPINYOU. She is the first brand marketing expert who introduced behavioral targeting, RTB and DSP concept to Chinese market. She worked in the Marketing Department of Procter & Gamble Group and was in charge of brand marketing and hence has accumulated abundant branding and marketing experience. Thereafter, she worked in the world’s top consultant firm McKinsey and offered marketing strategy consultation for many world-class enterprises. She graduated from Peking University majoring in both law and English, then attended UCLA and got a MBA degree.
Follow Grace Huang:
About iPinYou: iPinYou is a demand side platform with real-time bidding, cloud computing, and audience profiling technology solutions.
Man Guo
Founder, Chairman and CEO of AirMedia
Guo is the founder, chairman and CEO of AirMedia, a company engaged in developing software applications for mobile phones. Having founded the company in 2005, Guo continues to serve as the chairman of the board of directors and the chief executive officer since the company’s inception. Prior to AirMedia, Guo served as the general manager at Beijing Sunshine Media Co., Ltd. from 1997 to 2004; and as the deputy general manager at Beijing Trade & Technology Development Company From 1991 to 1996. Guo was also employed at the China Civil Aviation Development Service Company in 1998. Guo received his bachelor’s degree in applied mathematics from People’s Liberation Army Information Engineering University in China in 1983 and is currently reading for the Executive Master of Business Administration degree program at Peking University in China.
Follow Man Guo:
About AirMedia: AirMedia is an operator of out-of-home advertising platforms targeting mid-to-high-end consumers.
Michaelia St.
Founder & Co-CEO of ProChain般若
Follow Michaelia St.:
About ProChain般若: Based on Ethereum, lightning network and IPFS technology, ProChain is dedicated to build a precision advertisement market on blockchain…
Michaelia St.
Founder & Co-CEO of ProChain般若
Follow Michaelia St.:
About ProChain般若: Based on Ethereum, lightning network and IPFS technology, ProChain is dedicated to build a precision advertisement market on blockchain…
Ren Bin
Founder and CEO of Tikin Media
Follow Ren Bin:
About Tikin Media: Tikin Media is a forward-looking advertising company that innovates building elevator media.
Cheng Zhang
Founder and CEO of WiWide
Cheng Zhang (张程) is the founder and CEO of WiWide, a commercial company that provides Wi-Fi network architecture and media services.
Follow Cheng Zhang:
About WiWide: WiWide is a provider of Wi-Fi network architecture and media services along with precise marketing services.
Jerry Wang
Founder and CEO of Goyoo
Hao Wang (王灏) is the founder and CEO of Goyoo, a local internet information service provider focused on network environment and advertisement marketing services.
Follow Jerry Wang:
About Goyoo: Goyoo specializes in wired and wireless network management and monetization, and as of 2014 reaching over 30M users on a daily basis.
Jerry Wang
Founder and CEO of Goyoo
Hao Wang (王灏) is the founder and CEO of Goyoo, a local internet information service provider focused on network environment and advertisement marketing services.
Follow Jerry Wang:
About Goyoo: Goyoo specializes in wired and wireless network management and monetization, and as of 2014 reaching over 30M users on a daily basis.
Ray Wang
CEO and Co-founder of Deepleaper
Follow Ray Wang:
About Deepleaper: Deepleaper is a business semantics processing engine developer based in China.
Qi Guosheng
Co-Founder & CEO of Gridsum
Qi Guosheng is a Co-Founder & CEO at Gridsum.
Follow Qi Guosheng:
About Gridsum: Gridsum is a leading provider of sophisticated data analysis software for multinational and domestic enterprises and government agencies
